about
Alyssa Vertin
Designer and Art Director
Hello!A designer and brand strategist dedicated to helping you gain clarity and direction with your company’s brand identity so that you can have a brand that works as hard as you do for your business. I believe that empathy and stunning visuals are a powerful combination when building your brand. If you’re looking for a designer to easily guide you through the design process, create something that feels like you, resonates with your audience, and has a creative feel to it, then we sound like a perfect fit.
I believe in
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CONNECTION
I believe great design should make people feel something, a spark of curiosity, delight, or admiration. I aim to create identities that resonate deeply and connect your brand with the right audience.
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CREATIVITY
Original ideas and thoughtful details set great brands apart. I blend strategy with artistry to craft identities that feel both inspired and intentional.
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RESPECT
Every brand story deserves to be handled with care. I approach each project with respect, for your vision, your time, and the trust you place in me to bring your business to life visually.
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EXCELLENCE
From first conversation to final deliverable, I’m committed to excellence, in process, experience, and craft.
Great branding is about creating connection as much as it is about beautiful design. I began my career in the agency world, where I learned to think big and move quickly, before joining a rapidly growing retail brand to help scale its design systems nationwide. Today, I work independently, collaborating with organizations to develop thoughtful branding that brings clarity, connection, and impact. What I love most is getting to know my clients, understanding their vision, and transforming it into visuals that truly resonate. My approach blends strategy and creativity, helping brands communicate clearly and memorably.
